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Tag Archives: reasonable pricing

A “Reasonable” Bottle of Beer

What’s “reasonable” for a bottle of beer? $1 in a supermarket? $3 in a bar? $7 in a stadium? Therefore, shouldn’t your prices vary likewise in different venues? Source: The Tao of Pricing.

Posted byMarlene JensenJuly 27, 2021July 20, 2021Posted inTaoTags:pricing psychology, pricing strategy, reasonable pricingLeave a comment on A “Reasonable” Bottle of Beer

“Reasonable” Prices

A “reasonable” price is dependent upon the category of the product. Therefore, wise marketers position their products in most-favorable categories. Example: A newsletter costing $495 is an expensive publication — but cheap business advice. Source: The Tao of Pricing.

Posted byMarlene JensenJuly 20, 2021July 20, 2021Posted inTao, UncategorizedTags:pricing psychology, pricing strategy, reasonable pricingLeave a comment on “Reasonable” Prices
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