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Tag Archives: fair pricing

Increased Prices are Never “Fair”

To buyers, discounts are always “fair.” Increases are not. Instead of raising your prices for peak times/faster service/etc., raise them across the board. Then discount them for off-peak/slower service/etc. Source: The Tao of Pricing.

Posted byMarlene JensenAugust 3, 2021July 20, 2021Posted inTaoTags:fair pricing, pricing psychology, pricing strategyLeave a comment on Increased Prices are Never “Fair”
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