Now YOU can access pricing secrets formerly restricted
to companies who can afford price consultants.
Imagine your success!

Pricing Courses

Avoid the 2 biggest pricing mistakes!FREE video. Most companies make one of these COSTLY mistakes – are you one of them?

Pick Your Price — 10-part course gives time-stressed executives an easy, repeatable price-setting process that will dramatically grow your revenues!

Pricing Books

Need to understand pricing psychology? Need to raise your prices? Need a step-by-step process? Here are books to answer YOUR specific needs.

Help for Entrepreneurs

FREE help for creators and entrepreneurs — especially those who have next-to-no money and next-to-no staff.


The “Right” Price

The “right” price is not one number, determined by numerical analysis. Too many factors influence it. It’s a mystery you cannot fully solve. It’s a pursuit that can occupy you for a lifetime. Source: The Tao of Pricing.

“Open to Riches”

“If you open yourself to insight, you are at one with insight, and you can use it completely.” — Source: Tao Te Ching. “If you open yourself to the mysteries of pricing, you open yourself to riches.” Source: The Tao of Pricing.